top of page

Dog Walker Marketing Tips

Updated: Sep 8, 2022

In this blog I’ll share with you some Dog Walker marketing tips!

Please note: This page contains Affiliate links and /or advertisements, which means I get a commission if you sign up or purchase anything through my links provided, at no extra cost to you!

Please read our Disclaimer for more details.

Note: these tips apply to literally every business, not just Dog Walking. So you could use these even if you don’t have a Dog Walking biz.

Starting your own business isn’t always easy.

Finding new clients can be challenging, especially if you don’t want to waste too much money on promotions and marketing.

While it is almost completely impossible to grow your business without investing some money, you could do it the smart way.

In this blog I’ll share with you some FREE, or cheaper way you can start marketing and growing your business!

So here are some tips for you on how you could promote and grow your dog walking business without breaking the bank:


two Apple computers on a table with a website open

If you have read my course on How to start your own Dog Walking Business, then you heard me talk about why a website is so important for a Dog Walker.

I have also given you tips on how to set up your dog walking business website, and what you should include on it.

Well, I’m not going to repeat myself, so if you haven’t read it yet please do so.

But I will share with you again where you can get a fast and reliable website that won’t cost you a fortune.

I personally recommend you to start with SiteGround as a website provider.

They have excellent consumer service, the website is fast and reliable, and most importantly super affordable!

You can get a plan with them for as low as 4.99/month!!!

If you are not willing to invest at least this much on your new business to make sure it succeeds, maybe you should hold on with starting it…

If you want to continue with a free website, go ahead.

But I warn you, it comes with a LOT of limitations and restrictions, plus it doesn’t look professional.

Truth is hard, I know. But I’m not afraid to say it because I have been there and made this mistake.

Now I know better!

Email Marketing

Do you need an email list as a Dog Walker?


Building an email list of costumers (or potential costumers) is vital for any business!

With an email list you can keep your costumers updated, share tips and ideas, or even coupons or deals.

You can send email marketing to either existing costumers, or potential costumers who didn’t book your services yet.

It is very important to keep your costumers up to date and engaged, otherwise you could loose them!

So how do you do this?

With ConvertKit*

I personally use them and absolutely LOVE them!

Very simple to use, and they have a very hight delivery rate, which means your costumers will actually get the email in their inbox, instead of the spam folder!

Here is the best part, ready?

*If you sign up with my link you can actually start for FREE until you reach a 1000 subscribers!

That’s right! start for FREE, no investment of any kind necessary until you reach a 1000 subscribers.

And even after that they have very generous plans you can choose from that won’t cost you a fortune!

For a business that’s just starting out, this is a great option!

Also, even if you are new to marketing or email writing, ConvertKit has awesome tutorials and other blog articles to help you learn!

Here is what you can do with this FREE plan:

  • Unlimited landing pages

  • Unlimited, customizable CTAs & signup forms

  • 30+ premium landing page templates

  • Unlimited traffic

  • Customizable domain setup

  • Mobile responsive designs

  • Manage up to 1000 subscribers

  • Unlimited Email broadcasts

  • Subscriber tagging

  • Seamless Unsplash integration

  • Creator community

What is not included in the free plan:

  • Sequences

  • Visual automations

  • RSS feed management

If you are just starting out, the free option is a great deal! You can always upgrade later.

Social Media

Best way to promote your new business is through social media!

You should set up a business account in Instagram and Facebook.

Don’t worry, they are free!

Start taking pictures of you, you walking dogs, services you offer etc. and post them!

Build followers!

If you are not familiar with Instagram, get some info on it.

This is just an other reason why you should sign up with ConvertKit!

They actually have great free guides regarding Social Media you can read and learn from.

Here is another tip as well. And this one really works!

Once you are familiar with Social Media (mainly with Instagram and Facebook), you need to check out Tailwind!

Managing your social media profile, and figuring out when is a good time to post, what looks good etc. can be a lot of work.

It can give you quite a head ache…